Brands and Twitter: The limits of following
Twitter has one of the strangest ways of limiting people to follow others. Thanks to Wade for sharing this information.
Photo: Michael Dolan (CC)
Twitter is a pain. Sometimes, I think this channel does everything it can to be as unpopular as possible.
For instance, Twitter has a spambot problem, as automated accounts clog chats, hijack hashtags and blanket timelines with sales pitches and viruses.
But the solution is as bad as the problem.
I had no idea Twitter was limiting how many people I could follow. In theory, this keeps spambots from following everyone and inflating numbers and luring followbacks. But it punishes legitimate accounts, too.
My tactic for @YallConnect was to follow as many real people in the Southeast as possible. After following 2,001 users, I saw the warning message (shown above) that stopped me cold.
The linked policy from Twitter outlines all the following limits:
Once you’ve followed 2,000 users, there are limits to the number of additional users you can follow. This number is different for…
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